The cost of constructing a home in 2024 has reached record highs, with the National Association of Home Builders (NAHB) reporting an average sales price of $665,298 for a newly built single-family home. Construction costs account for 64.4%, lot costs for 13.7%, and builder profit of about 11.0%. While these are national averages, it’s important to take a NWALook at how these figures translate to the Northwest Arkansas (NWA) housing market.
National vs. Local Market Trends
In recent years, home prices in NWA have surged due to a combination of population growth, demand for housing, and rising construction costs. While the national average home size in 2024 was 2,647 square feet, in NWA, many new homes remain slightly below this size, per 2024 building permit reports, the median size was 2,178 square feet, as builders adjust to affordability constraints. Additionally, lot sizes in the region vary significantly, with urban developments featuring smaller lots to maximize land use, while suburban areas still offer more space but often require individual septic systems.
In comparison, the average new home sales price in Northwest Arkansas was $405,645 in 2024. This is lower than the national average, reflecting the region’s historically lower cost of living and more affordable land prices. However, as material and labor costs continue to rise, local prices are creeping closer to national trends.
Breaking Down the Cost of Building in NWA
While the NAHB survey provides a national outlook, let’s consider how construction costs break down locally:
- Lot Costs: In NWA, land prices under 1 acre can range from $10,000 to over $275,000, depending on proximity to cities like Bentonville, Fayetteville, Rogers, and Springdale.
- Construction Costs: With a national average of $428,215, NWA construction costs remain slightly lower but are rising. The average value of permits pulled last year was $400,538 in Northwest Arkansas. Factors such as lumber, labor shortages, and increased demand for skilled trades contribute to these higher expenses.
- Labor & Materials: Local builders report increased costs in framing, plumbing, and electrical work, mirroring national trends where major system rough-ins account for 19.2% of total construction costs.
- Builder Profit: The national average profit margin for builders is 11.0%. In NWA, margins may be similar but can fluctuate based on project scale and market competition.
Affordability Challenges and Market Adjustments
With construction costs continuing to rise, builders in NWA are adapting in several ways:
- Smaller Homes: Many are constructing homes under 2,500 sq. ft. to control costs while still providing high-quality features.
- Higher Density Developments: Subdivisions with townhomes and smaller lot sizes are increasing in popularity. Many of the cities like Rogers and Bentonville are working on rezoning maps to help with the growth and planning for the future.
- Incentives for Buyers: Some builders are offering financing assistance or incentives to help buyers navigate affordability challenges.
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What This Means for Buyers and Sellers in NWA
For homebuyers, understanding these cost trends is essential in setting realistic expectations. While new construction remains a viable option, resale homes may offer a more affordable alternative in some areas.
For sellers, the rising cost of new homes can be a competitive advantage, as existing homes with similar features may be priced more attractively compared to new builds. However, sellers should remain aware of buyer affordability concerns, particularly as mortgage rates impact purchasing power.
New home construction are rising across the U.S., and Northwest Arkansas is no exception. While Northwest Arkansas still offers relatively affordable housing compared to national averages, the gap is narrowing. Buyers should weigh the benefits of new construction versus resale homes, and sellers should strategize pricing accordingly in this evolving market. Whether buying, selling, or building, staying informed about construction costs and housing trends will be key for the future.
Source: NABOR, NWAHBA, & NHBA
By: Desiree Stock, Collier & Associates, Executive Broker
Leadership in Action
Great leadership is about guiding, inspiring, and fostering a positive work environment, even when managing difficult or negative employees. The key is to lead with empathy, understanding that negativity often stems from personal struggles or workplace dissatisfaction. Open communication, clear expectations, and consistent feedback help redirect negative behavior while reinforcing a culture of respect. Leaders should model the attitude they want to see, address issues directly but professionally, and provide constructive feedback focused on solutions. Recognizing effort, offering growth opportunities, and setting firm but fair boundaries can help shift an employee’s mindset and improve team dynamics.
However, when negativity becomes toxic and disrupts the workplace despite multiple efforts to address it, leaders must make tough decisions. Addressing toxic behavior quickly while providing a clear path for improvement is crucial. If an employee remains resistant to change, it may be best to part ways professionally. Strong leadership isn’t about avoiding challenges, it’s about navigating them with wisdom, patience, and vision, creating a team that thrives on positivity and growth.
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Collier & Associates
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This newsletter is provided for informational purposes only and is not intended as professional advice. The information contained herein is based on sources and information deemed reliable but is not guaranteed to be accurate, complete, or applicable to every situation. NWALook and any associated parties assume no liability for any errors or omissions in the content of this newsletter or any actions taken based on the information provided. By reading this newsletter, you agree to hold NWALook and any affiliates harmless from any and all claims, liabilities, or damages arising from or related to your use of the information provided.
