(Within 1 Mile of the Square)
Downtown Fayetteville is more than just a neighborhood; it’s the cultural heartbeat of the city. Within a short walk of the Square, residents enjoy Dickson Street’s restaurants and nightlife, the University of Arkansas’s energy and Razorback sports, and world-class performances at the Walton Arts Center. These attractions, along with the area’s historic character and walkability, have made the downtown district one of the most desirable places to live in Northwest Arkansas. Over the last five years, the housing market here has reflected that demand with significant price growth, limited inventory, and steady buyer interest.
Rising Prices and Value Growth
From 2020 to 2025, home values in the downtown Fayetteville core have surged. The median sale price climbed from $310,000 in 2020 to $570,000 in 2025, an 84% increase in just five years. Price per square foot followed a similar pattern, rising from $226 in 2020 to $361 in 2025.
Even during slower market periods (2023 showing a slight dip in median pricing), values quickly rebounded, reflecting both buyer demand and the long-term desirability of this location.
Sales Activity and Market Volume
While prices have gone up, the number of transactions has steadily declined. In 2021, there were 184 residential sales, in 2024 there were 124 closed sales a 32% decrease. With only 62 so far in 2025, we expect even fewer closed sales this year. This drop indicates not just affordability challenges but also a shrinking pool of available homes. With fewer listings hitting the market, competition among buyers remains strong, keeping prices elevated despite reduced sales volume.
Days on Market
The median days to sell have held steady overall, ranging between 48 and 58 days over the last five years. In 2023, homes moved the fastest at a median of 48 days, before slowing slightly in 2024 and 2025 to about two months. Even so, compared to NWA’s averages, homes near the Fayetteville Square still sell at a relatively faster rate, reflecting continued interest in the area.
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What This Means for Buyers and Sellers
- For buyers, affordability is the biggest challenge. Prices have nearly doubled in five years, and limited supply means competition will remain a reality. Those who secure property in this area are investing in one of the most resilient micro-markets in Northwest Arkansas.
- For sellers, downtown Fayetteville remains a prime opportunity. Homes here benefit from both high per-square-foot values and strong long-term appreciation trends. While fewer buyers may be active due to higher prices, demand remains steady for well-located, move-in-ready properties.
Increasing values, limited inventory, and consistent demand define downtown Fayetteville’s housing market within a 1-mile radius of the Square. As the city grows, the historic area continues to hold its position as one of the strongest and most desirable markets in Northwest Arkansas. With walkability, culture, and convenience at its heart, the Square will likely remain a high-value market for years to come.
By Desiree Stock , Executive Broker Collier & Associates
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Luxury Sales of the Week
Benton & Washington County
Benton County
📍 4721 E Maywood Road, Fayetteville, AR 72703
💰 Sales price: $1,650,000
🤝 Represented by:
• Seller’s agent: Jen Sosebee, Bassett Mix And Associates, Inc.
• Buyer’s agent: Kathi Frieberg, Portfolio Sotheby’s International Realty
Washington County
📍 10646 N Highway 43, Maysville, AR 72747
💰 Sales price: $2,100,000
🤝 Represented by:
• Seller’s agent: Carrie Warren, McGraw Realtors
• Buyer’s agent: Carrie Warren, McGraw Realtors
Desiree Stock
Leadership in Action
Crafting a Business Plan That Works
When creating a business plan, start with clarity before creativity. Define your core objective (what problem you solve and for whom) and then build every section around that purpose. Break your plan into five focused parts:
- Executive Summary – A concise overview of your mission, offering, and goals.
- Market Analysis – Who your audience is, their needs, and how you’ll reach them.
- Products/Services – What you offer, why it’s unique, and your pricing model.
- Operations & Marketing Strategy – The day-to-day plan and growth approach.
- Financial Projections – Realistic forecasts for revenue, expenses, and profitability.
💡 Pro tip: Write your first draft as if explaining it to someone who’s never heard of your business before; this forces you to be clear, specific, and free of jargon.
Fayetteville New Business Divine Beauty Bar
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Featured Listing
3510 Copper Ridge Road, Rogers, AR 72756
Listing Price: $3,100,000
🛏 5 Beds | 🛁 4 Baths |2 Half Baths| 📐 6,700 Sq Ft | 🏗️ Built 2019 | 3.55 Acres
Perfectly situated on 3.55 private acres, this 6,700 sq ft masterpiece blends modern luxury with thoughtful design. From the moment you arrive, the stunning architecture, new roof & manicured grounds set the tone for an extraordinary living experience. Inside are 6 bedrooms, 4 full & 2 half bathrooms, offering comfort & privacy for family & guests. The open-concept living spaces are anchored by high-end finishes, soaring ceilings & abundant natural light. A glass-enclosed beverage display adds sophistication to your entertaining space, while the movie theatre promises endless cinematic enjoyment. Functionality meets peace of mind with a built-in storm shelter, dedicated dog run & an impressive detached home gym for private workouts. Every detail is crafted for convenience & lifestyle—whether hosting gatherings, working from home or simply relaxing in your retreat. More than a home, it’s a statement of luxury, privacy & refined living in one of the area’s most sought-after neighborhoods.
Listed By:
Collier & Associates
Jordan Eddleman
Direct:479-841-5769
Office:479-274-0662
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Featured Weekend Events
Washington County Fair
Railyard Live - Los MX
Government Websites by CivicPlus®
Volkswagen Weekend
BENTONVILLE KIDS RAVE @ LAWRENCE PLAZA
Upcoming Events
Jonas Brothers - Greetings From Your Hometown Tour – August 30
Clothesline Fair – August 30–September 1
Eureka Springs Art Walk & Expedition – September 6
Drumming in the Park (Eureka Springs) – September 6
Fayetteville Music Cities Convention and Awards - September 16-18
LPGA Walmart NW Arkansas Championship – September 15–21
Hispanic Heritage Festival (NWA Mall) – September 28
Bike Blues and BBQ - October 1-4 2025
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This newsletter is provided for informational purposes only and is not intended as professional advice. The information contained herein is based on sources and information deemed reliable but is not guaranteed to be accurate, complete, or applicable to every situation. NWALook and any associated parties assume no liability for any errors or omissions in the content of this newsletter or any actions taken based on the information provided. By reading this newsletter, you agree to hold NWALook and any affiliates harmless from any and all claims, liabilities, or damages arising from or related to your use of the information provided.
